Employer Branding Consultant

United Marketing is part of United Consulting™. Together, we’ve been driven by the ambition to create the ideal work environment for over 900 professionals in finance, HR, supply chain, business support, and marketing for more than 25 years.

We specialize in marketing consultancy—but not as you know it. We’re 100% Belgian and family-owned. Our signature style is defined by our personal approach.

Unique projects, talent coaching, legendary after-work gatherings, and a work-life balance that puts people first. That’s what we’re all about.

YOUR JOB

As an Employer Branding Consultant, you’ll work on a variety of projects for our clients—often multinationals—where you’ll play a role within marketing and communications teams.

Thanks to the variety of projects, your responsibilities are both strategic and hands-on. You’ll develop and implement employer branding strategies that align with broader business objectives. You’ll analyze target audiences and translate these insights into targeted, impactful campaigns that attract talent and strengthen the employer brand.

You create and optimize strong content, ranging from social media and video to storytelling and integrated campaigns. You ensure that the employer brand is presented consistently and distinctively in the job market. In doing so, you work closely with marketing and recruitment teams while always maintaining a clear marketing vision. You contribute strategic thinking and set up campaigns from start to finish, with a focus on both positioning and experience.

Although employer branding is central to your role, you will eventually have the opportunity to further broaden your expertise and work as a consultant in other areas of marketing, depending on your interests and career path.

YOUR SKILLS

• You have a background in marketing, communications, or a similar field
• Your command of Dutch and English is excellent, and you’re comfortable speaking French
• You have experience rolling out employer branding campaigns for various target audiences and channels
• You have a knack for digital channels and content creation
• You are creative, analytical, and results-oriented
• You understand that employer branding is more than just posting job openings; it’s about building a brand

OUR OFFER

• A permanent contract. Are you a freelancer? Then please contact our colleagues at United Interim Management
• A competitive salary with a company car and fuel card
• A comprehensive package of benefits
• Exciting projects with an average duration of 6 to 10 months
• Plenty of variety, learning opportunities, and new challenges
• Training and a personalized development plan
• Strong focus on work-life balance: no overtime and 32 vacation days (full-time)
• Fun events with your United colleagues — great atmosphere and fun guaranteed
• Access to exclusive experiences through our loyalty platform

Want to become part of United?

Apply today and discover how consulting can be different ✨